SWATCH

Macro swatch photography is essential for showcasing the true colour, texture, and finish of beauty products—making it perfect for both social media and catalogues.

These close-up shots give customers a tactile sense of what to expect, and in catalogues they serve as a reliable visual reference, increasing buyer confidence and encouraging conversion.

Swatches induce a perceived sense of the texture and luxury making them ideal even for social media ads and posts. 

Simple, clean and crisp these shots evoke tactile sensations on the skin increasing dramatically conversion. 

Texture is everything in swatch photography—and lighting is the key to capturing it right. Our expert lighting setups are designed to bring out every shimmer, matte finish, or glossy sheen without distortion.

Our high-end retouching maintains the realism and richness of the product’s true texture, ensuring that what your audience sees is what they get.

All included. 

We believe even the smallest details—like a swatch—should speak your brand’s language. That’s why we style and shoot every swatch to align with your brand’s identity, whether that means bold and editorial, minimal and clean, or playful and vibrant.

From colour grading to background selection, every image is crafted to feel like a seamless part of your visual story, enhancing brand recognition and consistency across platforms.

Even a swatch can tell a story. We creatively style swatches with complementary props, textured backgrounds, or color pairings to evoke a mood or express a product’s purpose—like freshness, boldness, softness, or glamour.

By treating swatches as visual art, we bring personality and depth to each image, creating an immersive experience that goes beyond simply showing the product.